What it does: A vertically scrolling layout that allows users to easily browse a large volume of content.
Example: Live Nation The Week In Live
- Before: Fans upload photos in team kits or event-related moments.
- During: Live gallery of crowd shots, behind-the-scenes, and action highlights.
- After: Archive of top plays and fan memories for sharing.
What it does: A rotating strip of featured tiles. Good for spotlighting a smaller set of content.
Example: Women’s World Rugby 2025
- Before: Feature past tournament highlights or star athlete spotlights.
- During: Showcase live social posts or top action clips.
- After: Best moments carousel driving traffic to the full gallery.
What it does: Tappable circles (like Instagram Stories) with themed sets of content.
Example: Paris 2024 Anniversary Page
- Before: Athlete introductions or countdown content.
- During: Real-time behind-the-scenes stories and fan experiences.
- After: Recap stories with sponsor branding and highlight reels.
What it does: Displays a single piece of content in a focused format.
What it does: Image tile linking out to a URL. Works well for ticketing, sponsor pages, or specific microsite areas.
Example: Live Nation The Week In Live
- Before: “Buy Tickets” linking to ticketing site.
- During: “Visit Sponsor Zone” or “View Live Stats”.
- After: “Register for Next Season” or “Watch Full Highlights”.
What it does: Opens a form to upload content and capture consent.
Example: YOG Medal Design Competition
- Before: Fan kit photos, score predictions, or competition entries.
- During: Fans upload live reactions from stadiums or fan zones.
- After: Collect fan memories and feedback from the event.
What it does: Interactive quiz leading to a call-to-action.
Example: Olympics Sport Trivia
- Before: “Test your knowledge” quizzes about past tournaments or players.
- During: Push live quizzes to fans on social and in-stadium screens.
- After: Recap quizzes like “Which highlight was your favourite?” with a CTA.
What it does: Lets users vote and instantly see results.
- Before: “Who will win the opener?” or “Which team are you backing?” polls.
- During: Live votes for player of the match or play of the day.
- After: Fan vote to crown best moment of the tournament.
